NAIL ARTIST AND MAKEUP ARTIST

Vanessa Mestre

Black and white portrait of Vanessa Mestre, a nail artist, seated and resting her head on her hand. The logo and text "Vanessa Mestre Nail Artist" are displayed in elegant typography above her.

THE BRAND

Vanessa Mestre Nail Artist new visual identity reflects her passion for transforming nails into true works of art, combining minimalism, delicacy and that edgy touch that sets her apart. 
With this new phase, we are even more focused on offering a unique and welcoming experience to each customer.
One of the difficulties that Vanessa felt with her old branding was not being able to correctly convey her vision, nor communicate her mission to make her clients more vain, happy and satisfied.

Rebranding for a personal Brand of a nail Artist, Vanessa Mestre.


Close-up view of elegant typography spelling out "Vanessa Mestre" in dark purple against a white background. The sophisticated and flowing font features unique and artistic letter connections, emphasizing the brand's refined and creative style.
Vanessa Mestre, with straight, shoulder-length hair and a thoughtful expression sits in a minimalistic setting. The soft, neutral background enhances the serene ambiance.
Transform your nails into works of art, one stroke of beauty at a time" in an elegant font.
A textured beige background featuring the elegant logo text "Vanessa Mestre Nail Artist" in a stylized font at the top. Below, the word "Nails" is written in bold, with the tagline "your style signature" in a refined script underneath.
An elegant embossed monogram depicting the letters "VM" within a circle, on a smooth, textured background. The minimalist design conveys a feeling of luxury and sophistication, perfect for exclusive branding.
Repeating Vanessa Mestre monogram pattern, featuring the elegant intertwined "VM" logo in various shades of gray on a textured, off-white background.
Vanessa Mestre Nail Artist logo featuring elegant, flowing typography on a rich purple background. The text highlights "Artistic, Timeless & Edgy Aesthetic" and "storyteller through nails," showcasing the brand's creative and refined identity.
A refined monogram "VM" within a circle, displayed on a glass panel with a luxurious blurred salon background. The soft lighting and neutral tones convey a serene, elegant atmosphere, ideal for upscale branding.
Elegant salon interior with minimalistic decor features an illuminated Vanessa Mestre logo on a large beige panel. Soft, natural light flows through arched windows, highlighting the serene and stylish ambiance of the nail art studio.
A Vanessa Mestre branded folder in deep plum, embossed with the elegant logo. Next to it, a cream-colored letterhead with a brief description of the artist's dedication to nail art and beauty, printed in minimalistic black text.
A sophisticated purple shopping bag with black handles, branded with the Vanessa Mestre Nail Artist logo in gold.
The image features three stationery design elements for "Vanessa Master, Nail Artist". On the left, a purple envelope with logo relief and gold text. In the center, a beige card with logo relief. On the right, a white sheet with presentation text.

THE PROJECT

BRAND STRATEGY, BRAND PHOTOS BRAND IDENTITY, SOCIAL MEDIA TEMPLATES

LEIRIA, PORTUGAL - 2024

A loyalty card design named "Cartão Mestre" displayed in a modern nail studio setting. The front features bold black text on a beige background.
Close-up of a hand holding a set of nail color samples on transparent sticks, ranging from neutral to bold reds and blues.
The elegant "VM" logo is overlaid in white, highlighting Vanessa Mestre's brand identity, emphasizing sophistication and the artistry of well-groomed hands.
Vanessa Mestre logo on a deep plum background, featuring an elegant white "VM" monogram encircled with the text "capturing your essence" below. Subtle logo imprints blend into the background, creating a sophisticated, luxurious feel.
An open magazine featuring elegant nail art. The left page shows a hand with sleek black nails adorned with silver rings. The right page displays beautifully manicured hands with beige and black abstract designs on a marble background.
A close-up of a textured, deep purple leather portfolio case with a Vanessa Mestre Nail Artist business card attached, next to a portfolio cover showcasing a chic, modern nail studio interior.
A Vanessa Mestre Nail Artist portfolio cover, resting on a marble side table next to a leather chair. The cover features a grayscale interior of a sophisticated nail studio with elegant text and ambient shadows.
A detailed price list for nail services by Vanessa Mestre Nail Artist, set against a deep plum background. Categories include application, decoration, maintenance, and manicure & pedicure, with elegant typography for a sophisticated presentation.
A minimalistic nail studio interior featuring a large beige display board with a subtle embossed Vanessa Mestre logo, surrounded by a serene setting.
A modern salon interior showcasing a transparent digital display featuring a collage of Vanessa Mestre Nail Artist branding and nail art inspirations.
: A stylish salon interior featuring two digital panels. The left panel displays a portrait of Vanessa Mestre, exuding confidence in a white outfit.
A hand holding a smartphone displaying a grid of Vanessa Mestre Nail Artist’s social media posts. The posts feature nail designs, branding elements, and images related to nail artistry, emphasizing a polished and professional aesthetic.
A Vanessa Mestre Nail Artist pricing card and an embossed business card lie on a neutral background, alongside a photo of intricately manicured hands with stylish, swirled nail art displayed over a marble surface.
A Vanessa Mestre Nail Artist branding display includes a 2024 agenda, embossed logo cards, and a price list. The set is arranged on a textured beige background, emphasizing a luxurious and professional aesthetic for the salon.
A sleek, minimalist branding composition for Vanessa Mestre Nail Artist, featuring a bold black background with an elegant beige logo, along with detailed price lists and embossed business cards, showcasing a refined and sophisticated design.
Vanessa, with red lipstick playfully holds a fan of nail polish color swatches in front of one eye. She has straight brown hair, a nose piercing, and is wearing a black shirt.
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